Posted on May 24, 2012, 11:58 am, by Walker.
Promotion, promotion, promotion. It’s very much like location, location, location. In our work–whether that’s writing blogs, promoting a book, selling a product or running a business, you have to establish your brand and then get your message out to the widest audience. The tools you choose are important but what and how you share is [...]
Posted on February 4, 2012, 9:37 am, by Walker.
Social media and privacy–do you have any idea who sees your information and how they might use it? Lori Andrews, a law professor and consumer activist, writes about social networks and what she calls the “death of privacy” in her new book, I Know Who You Are and I Saw What You Did: Social Networks and [...]
Posted on November 28, 2011, 2:12 pm, by Walker.
This past Saturday was Shop Local day for users of the American Express card. All that was required was for card users to register their card with American Express before heading out. Users could shop at any local business, spend a minimum of $25 and get a $25 credit on their credit card statement. Simple. [...]
Posted on July 18, 2011, 9:38 am, by Walker.
I’ve spent much of the day setting up my Facebook page, which I started in April, and my profile on Google+. I’m sure there’s more work to be done while I figure things out. One of the most important parts is going to be linking them all together. And, the most important part will be [...]
Posted on January 26, 2011, 9:03 am, by Walker.
Social media engagement can be such an overwhelming task(s). What to add, which ones must you use and knowing how, when, where, and why to engage. And, of course this must be done in addition to your day job and your family life. I’ve just spent over 30 minutes bouncing around in tweet-land this morning. [...]
Posted on December 3, 2010, 7:00 am, by Walker.
I think that could be my favorite word for 2010, “Frienditute“.