Promotion, promotion, promotion. It’s very much like location, location, location. In our work–whether that’s writing blogs, promoting a book, selling a product or running a business, you have to establish your brand and then get your message out to the widest audience. The tools you choose are important but what and how you share is [...]
A short cruise around the internet and you’ll find blogs and websites of varying caliber. More than a few are cluttered, poorly designed sites with a jumble of color and images that overwhelm readers. I don’t want to read a blog that’s visually crammed with lots of widgets and animated crap. I really hate flashing [...]
First of all, let me say that I am not the Expert on product reviews…at least not from the marketing/blogging point of view. Though, I did sleep at a Holiday Inn Express last night so I’m ready to tackle the world today. Say you’ve got a new product you want to promote, how are you [...]
This past Saturday was Shop Local day for users of the American Express card. All that was required was for card users to register their card with American Express before heading out. Users could shop at any local business, spend a minimum of $25 and get a $25 credit on their credit card statement. Simple. [...]
