Posted on June 6, 2012, 4:49 pm, by Walker.
Another webinar, another promise to teach you how to get 5000 hits in a day, 3000 subscribers, the best guest posts, millions of dollars and a shot at the big times. Yawn. I confess. I’ve watched a couple of these lately. Today it was a webinar on how to publish your own e-book on Amazon [...]
Posted on May 24, 2012, 11:58 am, by Walker.
Promotion, promotion, promotion. It’s very much like location, location, location. In our work–whether that’s writing blogs, promoting a book, selling a product or running a business, you have to establish your brand and then get your message out to the widest audience. The tools you choose are important but what and how you share is [...]
Posted on February 28, 2012, 7:42 am, by Walker.
What are you doing to promote your business this week? Whether you’re a freelance writer, a marketing expert, social media consultant, shoe store owner or an unemployed individual you need a work plan . More importantly–you’ve got to implement that plan. What are you going to do this week? Here’s what I’ve done in the [...]
Posted on February 21, 2012, 7:58 am, by Walker.
Guest blogging is a great way to be seen by a wider audience. It’s like going to the neighborhood social…in the neighborhood down the street. You get to step out, strut a little and talk to new people. But, ya gotta do it the right way. You can’t just waltz right in, you have to [...]
Posted on February 7, 2012, 7:51 am, by Walker.
A short cruise around the internet and you’ll find blogs and websites of varying caliber. More than a few are cluttered, poorly designed sites with a jumble of color and images that overwhelm readers. I don’t want to read a blog that’s visually crammed with lots of widgets and animated crap. I really hate flashing [...]
Posted on August 9, 2011, 7:46 am, by Walker.
Writing. It seems that you either have a tightly focused writing plan or you’re all over the place. At least in my opinion. I am all over the place with my professional and personal writing. I spent yesterday marketing myself to a potential gig that would have me writing for 18+ year old males! The [...]
Posted on July 18, 2011, 9:38 am, by Walker.
I’ve spent much of the day setting up my Facebook page, which I started in April, and my profile on Google+. I’m sure there’s more work to be done while I figure things out. One of the most important parts is going to be linking them all together. And, the most important part will be [...]
Posted on June 2, 2011, 8:02 am, by Walker.
I don’t know about you but the hardest thing for me to do is toot my own horn… particularly on paper. In person I come across as a pretty together person with the type of speaking skills that make me appear much more poised and confident than I might actually feel in a given moment. [...]
Posted on April 5, 2011, 6:00 am, by Walker.
It’s self-promotion time again, and this time it’s more about sprucing up our image. Let’s look at it as a sort of spring cleaning-tiding up, taking care of neglected things and putting a little plant food into your website, resume, Facebook page and blog. Here’s what I’ve done in the last few days: I’m planning [...]
Posted on March 22, 2011, 7:42 am, by Walker.
As a writer how do you approach writing personal stories? I want to share my most recent article, It’s A Bittersweet Responsibility-Caring For Your Ex on ThirdAge, a boomer website. The story tells my view of what it’s like taking care of my chronically ill ex-husband, who lives in an assisted living facility. I often [...]