What does it mean to say, I am a blogger? For some of us it’s a means to an end. Maybe we’ve decided to get rich quick (ha ha) and use our blog as a way to bring people to our product. For some, a blog is the personal online journal… we blog about our [...]
There’s an ongoing conversation in a one of my freelance writing forums on LinkedIn about whether it’s a good idea to give a prospective client a free writing sample. Don’t do It. I speak from experience. I’ve done it. I had a shot at a writing job for a start-up men’s skincare website. I went [...]
Promotion, promotion, promotion. It’s very much like location, location, location. In our work–whether that’s writing blogs, promoting a book, selling a product or running a business, you have to establish your brand and then get your message out to the widest audience. The tools you choose are important but what and how you share is [...]
Business blogging–Are you a player? You should be. Your competition is writing a blog. The small business blog can be considered a “best practice”. You have a million reasons for not blogging, right? Demands on your time, fear of technology, concerns about your writing skills and uncertainly about how to best use a blog. You [...]
A short cruise around the internet and you’ll find blogs and websites of varying caliber. More than a few are cluttered, poorly designed sites with a jumble of color and images that overwhelm readers. I don’t want to read a blog that’s visually crammed with lots of widgets and animated crap. I really hate flashing [...]
First of all, let me say that I am not the Expert on product reviews…at least not from the marketing/blogging point of view. Though, I did sleep at a Holiday Inn Express last night so I’m ready to tackle the world today. Say you’ve got a new product you want to promote, how are you [...]
